FULL SERVICE AMAZON AGENCY

Brand Growth and Promotions

Advertising brings the first sale. Brand tools bring the second, third and tenth. We use Amazon's brand and promotion programs to build repeat customers, speed up launches and win key sales events.

THE SERVICE, IN DETAIL

What is included

01

Subscribe & Save growth

  • Enrolment of eligible ASINs and discount tier strategy
  • Subscriber focused advertising and promotions
  • Subscriber growth and retention tracking
02

Promotions and deals

  • Coupons, Percentage off and Buy One Get One promotions
  • Prime Exclusive Discounts and Price Discounts
  • Prime Day, Black Friday and Cyber Monday deal planning
  • Promotion performance review after every event
03

Launch and review programs

  • Amazon Vine enrolment for new ASINs
  • Creator Connections campaigns with Amazon creators
04

Customer engagement

  • Brand Tailored Promotions for cart abandoners, repeat buyers and brand followers
  • Customer Engagement emails and posts to brand followers
  • Brand Referral Bonus set up for off Amazon traffic
05

Brand insights

  • Build Your Brand and Shopper Dashboard reporting
  • Repeat purchase and market basket analysis from Brand Analytics

A CLEAR PATH FORWARD

How it works

  1. 01

    Opportunity review: which programs your brand and ASINs are eligible for

  2. 02

    Annual promotion calendar aligned with inventory and advertising

  3. 03

    Launch and manage each program

  4. 04

    Measure incremental sales, subscribers and repeat rate

WHAT THIS MEANS FOR YOUR BRAND

Benefits

  • More recurring revenue from Subscribe & Save

  • Faster, better supported launches

  • Stronger results from Prime Day and Q4

  • A growing base of loyal, repeat customers

THE WORK IN ACTION

Results

Cardiology Coffee

subscriber first plan grew Subscribe & Save customers 7x in six months, 4x monthly sales and cut TACoS to 15.9%. Read the case

Dr. Raindrop

sales tripled and subscriptions up 2.2x. Read the case

YOUR NEXT CHAPTER

One team.
A stronger Amazon business.

Bring your account, catalog, content, inventory, promotions and advertising into one plan.

Apply for Account Management